Abstract

The territorial differentiation of economy of Ukraine was researched with the help of  the complex of indexes which represent innovative development. On its basis it was offered classification of administrative areas for the estimation of potential typification of  Internet-environment with the purpose of effective activity the domestic industrial  enterprises in the conditions of the informative economy.

Keywords: marketing researches, Internet-environment, Internet-marketing, industrial enterprises

Cite as: Lіtovchеnкo, I. (2011). The research of Ukrainian Internet-environment for the marketing activity of industrial companies. Marketing and Management of Innovations, 2, 88-94. https://doi.org/10.21272/mmi.2011.2-09

This work is licensed under a Creative Commons Attribution 4.0 International License

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