Models of innovative product distribution: global PC sales market

Pages: 15-26

Features of the marketing complex in the system of innovative development of pharmaceutical companies

Pages: 27-39

Innovations and academic publishing: who will cast the first stone?

Pages: 40-48

Information in marketing systems

Pages: 49-57

Impact of seller’s gender on purchaser’s consumption behavior

Pages: 58-66

Modeling the marketing characteristics of market capacity for electrical automation

Pages: 67-74

Conceptual approach to the preparation and conduction of advertising campaign

Pages: 75-88

Evaluation of the feasibility of selling domestic raw materials, materials, components during purchasing ready-made products from abroad

Pages: 89-98

Innovation of shopping experience based on smartphone behavior in purchasing process

Pages: 99-111

Bank rating as a tool of marketing strategy of financial market participants

Pages: 112-122

Media planning: classification of indexes

Pages: 123-132

Managing the development of innovation business processes with automated information systems

Pages: 133-148

Evaluating a posteriori effectiveness of marketing decisions

Pages: 149-161

Assessment of management effectiveness of innovation and investment activity of enterprises

Pages: 162-175

Development of transport logistics in the regional system of commodity flows service

Pages: 176-187

Identification of homogeneity of objects of anti-crisis management systen by cluster method

Pages: 188-198

Analysis of information asymmetry in innovation system security ensuring

Pages: 199-208

Economic entities’ decision modelling fundaments adjusted for values and norms of social responsibility

Pages: 209-218

Аpproaches to the evaluation of comparative efficiency of alternative options of technological business processes of instrument-making enterprises, resulting from reengineering

Pages: 219-228

Analysis impact of the structural competition preconditions for ensuring economic security of the machine building complex

Pages: 229-240

Regional constituent of integration process of Ukraine in the European space

Pages: 241-249

Social entrepreneurship as an economic phenomenon: innovations and indicators of development

Pages: 250-259

Innovations in the context of modern economic transformation processes of enterprise, region, country: the eu experience

Pages: 260-271

Dynamics factors of Ukrainian economy innovative transformation: main points and specifics of influence

Pages: 272-282

Methodical principles of definition of economic entity’s competence to forming of innovative-investment industry clusters

Pages: 283-291

Knowledge economy of the EU: strengths and weaknesses

Pages: 292-300

Іdentifying the relationships between the level of countries’ economic development and innovation activity

Pages: 301-314

Innovations of the calculation methodology according to modified dimensional requirements for selected production

Pages: 315-323

Monetary mechanisms for managing competitiveness of national economy: currency wars

Pages: 324-333

Features of estimation of the sustainable development rate of cities and metropolitan areas

Pages: 334-349

Sustainability information disclosure as an instrument of marketing communication with stakeholders: markets, social and economic aspects

Pages: 350-357

Modern transformations in small-scale agricultural commodity production in Ukraine

Pages: 358-366

Innovative marketing strategies to provide ecological safety at regional and global levels

Pages: 367-373

Theoretical foundations of tradable green certificates system formation in Ukraine

Pages: 374-383

Modelling the processes of stimulating of environmental modernization in the national economy system

Pages: 384-390